The Lexus IS250C x JESSICAR launch party, co–organized by Crown Motors Ltd and South China Media, was capturing attention at the Lexus Showroom on 5 June 2009. The celebration of the launch of the all-new Lexus IS250C and the brand new motoring magazine《JESSICAR》was a great success.
Our honoured guests, Mr. Keiichi Yoneda, Chief Engineer of Lexus IS250C, and Mr. Patrick S Lee, Managing Director of Crown Motors Ltd, officiated at the launch ceremony together with Ms. Jessica Ng, Publisher of JESSICAR, and Mr. Chacky Ip, Chief Editor of JESSICAR. Celebrities amongst the attending guests included, Ms. Annie Lau, Ms. Nikki Chow, Ms. Tiffany Lee, Ms. Zoie Tam, and Hong Kong top model Ms. Ana R.
The new Lexus IS250C was once again capturing attention at the event - exuding luxurious, sophisticated refinement from every angle and proving the success of the L-finesse design philosophy: Simplicity．Elegance．Anticipation. Add this to the sophisticated engineering and advanced technology that lies beneath the exterior and you have a car of stunning beauty and unbeatable performance.
